Wednesday, December 17, 2014

Artificial Reefs - Future of Tourism Summit, Dubai

We're back from a short trip to Dubai and the UAE with keynote speaking engagements at Dubai's Future of Tourism Summit.

The Future Tourism Summit 2014 brought together 100 senior executives from the regional travel & tourism industry with technology providers to create an ecosystem which enhances customer experience and improves business operations, while establishing partnerships vital to the creation of smart and sustainable destinations.


"Dubai has an overabundance of vision," says Patric Douglas, the CEO of Reef Worlds, an underwater design company.

Pearl of Dubai is designed as a sustainable five-acre underwater park with a Lost City of Atlantis theme. In addition to luring scuba divers and snorkelers, the underwater attraction design acts as a huge artificial reef.

"We're building for two clients: One has credit cards, the other has fins," joked Douglas.

" Across the UAE region they understand next generation tourism. They can conceive of it and they can produce it," he says.

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