Resort revenue spaces beyond the high tide mark, making the ocean work for you

At Reef Worlds we have been opening resort developers eyes around the globe to untapped revenue potential beyond the high tide mark.

In Fiji they have recently discovered a way to add to the bottom line, and create a well branded international media storm along the way.

What's in YOUR waterfront?

The newest perk at Laucala Island resort easily makes it onto our list of most outrageous hotel amenities.

As of October, the private island property in Fiji became the world's first resort to include a ride in its own submarine -- a futuristic two-seater called DeepFlight Super Falcon -- as part of its all-inclusive package.

Previously, an hour-long ride in the submarine cost $2,000 per person.

DeepFlight Super Falcon is a winged micro-submersible with 360-degree viewing capability through acrylic domes.

It can operate as deep as 1,500 feet.

The unique winged technology allows the submarine to "fly" underwater like a sea creature. The sub's designer, Graham Hawkes, is known for building extravagant personal submersibles. Hawkes' earlier designs include submersibles seen in the James Bond film "For Your Eyes Only," and James Cameron's "Aliens of the Deep."

DeepFlight Super Falcons cost about $1.7 million apiece.

Laucala Island owner and Red Bull co-founder Dietrich Mateschitz is a privileged owner, along with Richard Branson and Tom Perkins of Kleiner Perkins Caufield & Byers venture capital fame.