Monday, June 3, 2013

Reef Worlds splashes out $4.5m on Caribbean program -

Leading U.S. underwater tourism development firm Reef Worlds Inc is introducing its new experiential Underwater Worlds for the Caribbean at all-inclusive resorts with a new $4.5 million dollar development budget.

The program is designed to help resorts in the Caribbean grow market share, increase customer satisfaction, and develop a competitive edge through unique, exciting and interactive underwater worlds designed for the environment and for tourism. These completely unique and exciting underwater sites are featured on a resorts own footprint at no upfront cost to the resort.
The interactive underwater worlds are at the intersection of art and science and offer a whole new way for resort guests to experience the oceans. And at a time when consumers want more from their vacation, Reef Worlds is offering a solution.

A recent study showed that 70 percent of consumers felt more positive about a resort after participating in an experiential event. For timeshare and fractional ownership properties having the ability to offer new and innovative on site experiences translates into stronger resort sales.
Mike Wallace, Director of Development, Reef Worlds Inc, said: “We understand that most resorts do not have a development budget in place to design and build large scale underwater habitats for wildlife that look and feel like lost civilizations so we decided to partner with a few select resorts and build these sites for them.

Resort experiential offerings come in many shapes and sizes and waters ports activities are high on consumers’ to-do lists. We created something for everyone that takes experiencing the ocean environment to new heights.”

By providing underwater habitat creation for regional wildlife in an accessible environment, Reef Worlds creates extraordinary and memorable guest experiences. Participants enjoy snorkeling and scuba diving on lost cities, surrounded by new corals, colorful tropical fish, and a completely reinvigorated waterfront for the resort property.

Reef Worlds is in the process of partnering with select resorts and is actively seeking additional dynamic resort partnerships with large chain resorts.

Story at RCI Ventures

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